After starting the year on a low with the announcement of budget cuts which threatened to severely dent this year’s operations, the heritage tram service at Blackpool has been the subject of many positive developments recently, with more running days added to the initial events programme and other exciting news, such as the running of vintage trams to Starr Gate for the first time since 2009 in connection with the annual ‘Totally Transport’ event. Now, it has been confirmed that the price of a family day saver ticket for the heritage tours has been reduced in a drive to increase patronage in 2014.
Blackpool Transport have slashed the price of a Heritage Tram Tours family day ticket from £30, to just £20. This ticket can be used by two adults and up to three children, representing excellent value for money for any families wishing to ride on the traditional trams more than once in a day. The tickets are of course also valid on all other normal BTS tram and bus services, so a family can cover a lot of miles for this very modest price! Although this obviously pushes down the company’s profit margin, it is hoped that the number of extra customers that this superb offer will attract can more than compensate for this. This can also be advantageous, as the best possible advert for the service is heritage trams running along the promenade full of happy people.
In other news, more details have emerged regarding the plans for a very special day of heritage tram operation on Sunday 22nd June, in connection with the 2014 ‘Totally Transport’ event. As was widely expected, a temporary ‘heritage’ tram stop will be sited opposite the Solaris building, which is the main hub of the festival, and passengers will be able to board and alight from the trams in both directions. No such facilities will be provided at the Starr Gate terminus, where the cars will simply reverse before heading back north. There is also a possibility that another temporary stop may be added at Pleasure Beach as through cars will not be able to access the loop, where the regular stop is sited. This will certainly provide some unique and enjoyable tram riding and photographic opportunities and should be one of the Blackpool tram highlights of the entire year.