The first two trams to receive the advertising vinyls as part of the multi-tram deal with C R Smith on Edinburgh Trams have now entered service. The two trams (the first of 18, each to receive unique designs) to receive the adverts are 259 and 266 which both first ran in service in this guise on Wednesday 9th August.
As we reported yesterday these are the first commercial adverts to be carried on Edinburgh Trams since its opening and as with previous promotional adverts they are not full vinyl wrap adverts as seen on other systems across the UK. With full height adverts on the third and fifth sections of the trams the remainder sees roof level ads for C R Smith. Each tram will receive a different design with different parts of Scotland featuring as part of the campaign. The first designs have seen Carrbridge and The Forth feature on 259 with Falkirk and Musselburgh included on 266.
The remaining 16 trams will be unveiled in the coming weeks as part of a two year deal signed to advertise on Edinburgh Trams.
Standard above window adverts on 259.
The unique part of each advert will be one of the full height adverts. On 259 this shows Carrbridge and The Forth. (Photographs x2 by Roy Calderwood)
Another close-up view of 259’s advert. (Photograph by Richard Walter)
