{"id":60599,"date":"2025-10-27T22:00:32","date_gmt":"2025-10-27T22:00:32","guid":{"rendered":"http:\/\/www.britishtramsonline.co.uk\/news\/?p=60599"},"modified":"2025-10-27T12:57:39","modified_gmt":"2025-10-27T12:57:39","slug":"in-pictures-edinburgh-trams-275-gets-a-new-advert","status":"publish","type":"post","link":"https:\/\/www.britishtramsonline.co.uk\/news\/?p=60599","title":{"rendered":"In Pictures: Edinburgh Trams 275 gets a new advert"},"content":{"rendered":"<p>Having had five different advertisers in eight years, <strong>Edinburgh Trams 275<\/strong> is now on its fourth in just four months as it returns to service carrying a wrap for Edinburgh Napier University. This also marks the return to advertising for the university who last advertised on <strong>257<\/strong> up until May 2025 (when it became one of ten Emirates trams).<\/p>\n<p><!--more--><\/p>\n<p>Indeed, not only does it mark a return to advertising for Edinburgh Napier University but its an identical advert to the design seen on <strong>257<\/strong>. The advert is a full wrap but as it features a lot of white it basically blends into the rest of the livery on the tram so its not always easy to tell that it\u2019s a wrap.<\/p>\n<p>2025 has been a year of change for <strong>275<\/strong> and its adverts. It started off the year with an advert for ESPC (which had been in place since January 2024) but during January 2025 this was changed for a new design for the same company. Then since June 2025 it has rapidly changed allegiances \u2013 Philadelphia (June-July), Edinburgh Gin (July-September), and Andy Goldsworthy exhibition at National Galleries Scotland (September). It then spent a few weeks without adverts at the depot before October 2025 came and this new advert appeared.<\/p>\n<p>Edinburgh Napier University have had several adverts in the past: <strong>269<\/strong> (July-October 2021), <strong>257<\/strong> (July-August 2022), <strong>264<\/strong> (June-September 2023), and <strong>257<\/strong> again (September 2024-May 2025).<\/p>\n<div id=\"attachment_60600\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/10\/275-rc.jpg\"><img aria-describedby=\"caption-attachment-60600\" loading=\"lazy\" class=\"size-medium wp-image-60600\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/10\/275-rc-550x527.jpg\" alt=\"\" width=\"550\" height=\"527\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/10\/275-rc-550x527.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/10\/275-rc-768x736.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/10\/275-rc.jpg 1290w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-60600\" class=\"wp-caption-text\">275 is on the way to Newhaven as its seen on Princes Street sporting its new advertising livery. (Photograph by Roy Calderwood, 24th October 2025)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Having had five different advertisers in eight years, Edinburgh Trams 275 is now on its fourth in just four months as it returns to service carrying a wrap for Edinburgh Napier University. This also marks the return to advertising for &hellip; <a href=\"https:\/\/www.britishtramsonline.co.uk\/news\/?p=60599\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"_links":{"self":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/60599"}],"collection":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=60599"}],"version-history":[{"count":1,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/60599\/revisions"}],"predecessor-version":[{"id":60601,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/60599\/revisions\/60601"}],"wp:attachment":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=60599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=60599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=60599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}