{"id":59954,"date":"2025-09-03T22:00:34","date_gmt":"2025-09-03T21:00:34","guid":{"rendered":"http:\/\/www.britishtramsonline.co.uk\/news\/?p=59954"},"modified":"2025-09-03T18:29:13","modified_gmt":"2025-09-03T17:29:13","slug":"in-pictures-edinburgh-trams-267-gets-another-advert-2","status":"publish","type":"post","link":"https:\/\/www.britishtramsonline.co.uk\/news\/?p=59954","title":{"rendered":"In Pictures: Edinburgh Trams 267 gets another advert"},"content":{"rendered":"<p>They don\u2019t take long in Edinburgh to swap adverts on their trams! With the Edinburgh Festivals having ended during August <strong>267<\/strong>, which had been advertising the Edinburgh International Festival, has already seen a new set of vinyls added with it receiving an advert for Aegon. Unlucky for some this is the tram\u2019s 13<sup>th<\/sup> advert, and the very first full wrap (minus the ends).<\/p>\n<p><!--more--><\/p>\n<p>These new vinyls were fitted to the tram at the end of August 2025 and feature a purple and white design for the asset management company. This is the first time Aegon have advertised on the trams and the design of the advert is a wrap minus the ends of the tram with both the third and fifth sections of the tram featuring adverts covering the windows (although it should be remembered those sections do correspond to where the luggage racks can be found on the trams).<\/p>\n<p><strong>267<\/strong> has previously advertised CR Smith, EE 5G, Spotify, Johnnie Walker visitor attraction, St James Quarter\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Christmas Shopping and dining, Tennent\u2019s Lager, Edinburgh International Festival, Hello Fresh, BT, Johnstons of Elgin, Royal Highland Show, and Edinburgh International Festival (again!).<\/p>\n<div id=\"attachment_59961\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/1.267-rc.jpg\"><img aria-describedby=\"caption-attachment-59961\" loading=\"lazy\" class=\"size-medium wp-image-59961\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/1.267-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/1.267-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/1.267-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/1.267-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-59961\" class=\"wp-caption-text\">One end of the tram as it calls at McDonald Road. This shows where the advert ends and fleet livery resumes with the white of advert and normal fleet colours just differing.<\/p><\/div>\n<div id=\"attachment_59962\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/2.267-rc.jpg\"><img aria-describedby=\"caption-attachment-59962\" loading=\"lazy\" class=\"size-medium wp-image-59962\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/2.267-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/2.267-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/2.267-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2025\/09\/2.267-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-59962\" class=\"wp-caption-text\">We move further along the tram and see more of the advert including one of the full height sections. (Both Photographs by Roy Calderwood, 1st September 2025)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>They don\u2019t take long in Edinburgh to swap adverts on their trams! With the Edinburgh Festivals having ended during August 267, which had been advertising the Edinburgh International Festival, has already seen a new set of vinyls added with it &hellip; <a href=\"https:\/\/www.britishtramsonline.co.uk\/news\/?p=59954\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/59954"}],"collection":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=59954"}],"version-history":[{"count":1,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/59954\/revisions"}],"predecessor-version":[{"id":59963,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/59954\/revisions\/59963"}],"wp:attachment":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=59954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=59954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=59954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}