{"id":50986,"date":"2023-09-15T22:00:28","date_gmt":"2023-09-15T21:00:28","guid":{"rendered":"http:\/\/www.britishtramsonline.co.uk\/news\/?p=50986"},"modified":"2023-09-14T19:49:35","modified_gmt":"2023-09-14T18:49:35","slug":"in-pictures-274-makes-it-two-for-the-royal-yacht-britannia","status":"publish","type":"post","link":"https:\/\/www.britishtramsonline.co.uk\/news\/?p=50986","title":{"rendered":"In Pictures: 274 makes it two for the Royal Yacht Britannia"},"content":{"rendered":"<p>We do like our firsts on <em>British Trams Online<\/em> and we have another on Edinburgh Trams! Having only earlier this year seen the first vinyl wrap advert on a tram in the Scottish capital and then gradually seen more appear, <strong>274<\/strong> has now received its first full wrap but that\u2019s not the first we\u2019re talking about as it is advertising The Royal Yacht Britannia \u2013 the first time we\u2019ve seen a second full wrap for the same sponsor on different trams.<\/p>\n<p><!--more--><\/p>\n<p><strong>274<\/strong> is the latest tram to have lost its advert for Parabola with the colourful pastel colours for the company involved in development around Edinburgh Park now having been removed in favour of the attractive blue and red advert for The Royal Yacht Britannia. This new advert is identical to that already carried by <strong>260<\/strong>.<\/p>\n<p><strong>274<\/strong> has previously had just two long-running adverts. It started off in September 2017 with a CR Smith advert with this replaced in March 2019 by the Parabola advert. And now in August 2023 its on to advert number three for The Royal Yacht Britannia.<\/p>\n<div id=\"attachment_50987\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/?attachment_id=50987\" rel=\"attachment wp-att-50987\"><img aria-describedby=\"caption-attachment-50987\" loading=\"lazy\" class=\"size-medium wp-image-50987\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2023\/09\/274-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2023\/09\/274-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2023\/09\/274-rc-1024x768.jpg 1024w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2023\/09\/274-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2023\/09\/274-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-50987\" class=\"wp-caption-text\">274 stands at The Foot of the Walk on the Trams to Newhaven extension when bound for the Airport. (Photograph by Roy Calderwood, 11th September 2023)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>We do like our firsts on British Trams Online and we have another on Edinburgh Trams! Having only earlier this year seen the first vinyl wrap advert on a tram in the Scottish capital and then gradually seen more appear, &hellip; <a href=\"https:\/\/www.britishtramsonline.co.uk\/news\/?p=50986\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"_links":{"self":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/50986"}],"collection":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=50986"}],"version-history":[{"count":1,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/50986\/revisions"}],"predecessor-version":[{"id":50988,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/50986\/revisions\/50988"}],"wp:attachment":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=50986"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=50986"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=50986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}