{"id":42534,"date":"2021-11-24T22:00:12","date_gmt":"2021-11-24T22:00:12","guid":{"rendered":"http:\/\/www.britishtramsonline.co.uk\/news\/?p=42534"},"modified":"2021-11-24T19:48:26","modified_gmt":"2021-11-24T19:48:26","slug":"in-pictures-scottish-rugby-change-trams-with-new-advert","status":"publish","type":"post","link":"https:\/\/www.britishtramsonline.co.uk\/news\/?p=42534","title":{"rendered":"In Pictures: Scottish Rugby change trams with new advert"},"content":{"rendered":"<p>Scottish Rugby once again have an advert on Edinburgh Trams with a revised design having been added to a different tram. That tram is <strong>261<\/strong> which hasn\u2019t had any external advertising since it lost vinyls for Standard Life in March 2020.<\/p>\n<p><!--more--><\/p>\n<p>Being applied just after the Autumn Internationals at Murrayfield Stadium have ended, <strong>261<\/strong> was noted in service with these new ads on 24<sup>th<\/sup> November. Keeping the same As One slogan this design is a bit more inclusive as it includes both male and female rugby players on the full height adverts and also includes the latest shirt on these photos. The tartan background of the old advert is also replaced by a plainer design.<\/p>\n<p>Although this is just the third commercial advert for <strong>261<\/strong> (CR Smith and Standard Life) it is actually the seventh different design on the tram as it was used from December 2016 to September 2017 for various Edinburgh Trams promotions and extoling you to use the tram to get to them. This included an advert from February to May 2017 which told you to \u201cTry the tram to Murrayfield\u201d so its back to rugby for the tram after 4 and a half years!<\/p>\n<p>The previous Scottish Rugby tram \u2013 <strong>275<\/strong> \u2013 remains in the mainly white livery as we recently featured on these pages.<\/p>\n<div id=\"attachment_42535\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/?attachment_id=42535\" rel=\"attachment wp-att-42535\"><img aria-describedby=\"caption-attachment-42535\" loading=\"lazy\" class=\"size-medium wp-image-42535\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/1.261-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/1.261-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/1.261-rc-1024x768.jpg 1024w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/1.261-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/1.261-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-42535\" class=\"wp-caption-text\">261 stands at York Place ahead of departure to the Airport. The manual board in the lower section of the cab window is yet to be turned.<\/p><\/div>\n<div id=\"attachment_42536\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/?attachment_id=42536\" rel=\"attachment wp-att-42536\"><img aria-describedby=\"caption-attachment-42536\" loading=\"lazy\" class=\"size-medium wp-image-42536\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/2.261-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/2.261-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/2.261-rc-1024x768.jpg 1024w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/2.261-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/2.261-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-42536\" class=\"wp-caption-text\">Princes Street for this view of 261 as it heads off to the Airport.<\/p><\/div>\n<div id=\"attachment_42537\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/?attachment_id=42537\" rel=\"attachment wp-att-42537\"><img aria-describedby=\"caption-attachment-42537\" loading=\"lazy\" class=\"size-medium wp-image-42537\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/3.261-rc-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/3.261-rc-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/3.261-rc-1024x768.jpg 1024w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/3.261-rc-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2021\/11\/3.261-rc.jpg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-42537\" class=\"wp-caption-text\">The full height advert showing the male and female rugby players who are \u201cAs One\u201d (except one hasn\u2019t been given a ball to pose with!). (All Photographs by Roy Calderwood, 24th November 2021)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Scottish Rugby once again have an advert on Edinburgh Trams with a revised design having been added to a different tram. That tram is 261 which hasn\u2019t had any external advertising since it lost vinyls for Standard Life in March &hellip; <a href=\"https:\/\/www.britishtramsonline.co.uk\/news\/?p=42534\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"_links":{"self":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/42534"}],"collection":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=42534"}],"version-history":[{"count":1,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/42534\/revisions"}],"predecessor-version":[{"id":42538,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/42534\/revisions\/42538"}],"wp:attachment":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=42534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=42534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=42534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}