{"id":18483,"date":"2017-09-05T20:42:18","date_gmt":"2017-09-05T19:42:18","guid":{"rendered":"http:\/\/www.britishtramsonline.co.uk\/news\/?p=18483"},"modified":"2021-02-13T18:10:52","modified_gmt":"2021-02-13T18:10:52","slug":"in-pictures-supertram-111-gets-an-ikea-makeover","status":"publish","type":"post","link":"https:\/\/www.britishtramsonline.co.uk\/news\/?p=18483","title":{"rendered":"In Pictures: Supertram 111 gets an Ikea makeover"},"content":{"rendered":"<p>With a new Ikea superstore due to open close to the Stagecoach Supertram stop at Carbook on 28th September one of the Siemens Duewag trams has received a complete makeover \u2013 both inside and out! The tram in question is <strong>111<\/strong> which has now lost its long term vinyls advertising East Midlands Trains for a new light blue wrap.<\/p>\n<p><!--more-->The Ikea tram was launched into service on Monday 4th September with a social media campaign encouraging anyone who sees the tram to tweet pictures of both the exterior and the interior. <strong>111<\/strong> is planned to run on the Yellow route during September and passengers getting the chance to \u201cexperience what it\u2019s like to travel the IKEA way\u201d!<\/p>\n<p>From the outside the vinyl wrap is fairly standard with a light blue covering with limited vinyls added to the windows. But for anyone who steps onto the tram it will be like entering a different world with the entire interior having enjoyed an IKEA makeover! With seat coverings, flooring and even a new ceiling 111 is now unlike any other tram in the UK!<\/p>\n<p>Of course this is not the first tram in the UK to carry adverts for IKEA with three London Tramlink vehicles (<strong>2532<\/strong>, <strong>2539<\/strong>, <strong>2553<\/strong>) running in yellow based adverts back in 2004.<\/p>\n<div id=\"attachment_38178\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.britishtramsonline.co.uk\/news\/?attachment_id=38178\" rel=\"attachment wp-att-38178\"><img aria-describedby=\"caption-attachment-38178\" loading=\"lazy\" class=\"size-medium wp-image-38178\" src=\"http:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2017\/09\/111-SC-550x413.jpg\" alt=\"\" width=\"550\" height=\"413\" srcset=\"https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2017\/09\/111-SC-550x413.jpg 550w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2017\/09\/111-SC-1024x768.jpg 1024w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2017\/09\/111-SC-768x576.jpg 768w, https:\/\/www.britishtramsonline.co.uk\/news\/wp-content\/uploads\/2017\/09\/111-SC.jpg 1240w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><p id=\"caption-attachment-38178\" class=\"wp-caption-text\">111 at Hillsborough Corner on a Yellow route service to Middlewood. (Photograph by Stuart Cooke)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>With a new Ikea superstore due to open close to the Stagecoach Supertram stop at Carbook on 28th September one of the Siemens Duewag trams has received a complete makeover \u2013 both inside and out! The tram in question is &hellip; <a href=\"https:\/\/www.britishtramsonline.co.uk\/news\/?p=18483\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[24],"tags":[],"_links":{"self":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/18483"}],"collection":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18483"}],"version-history":[{"count":3,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/18483\/revisions"}],"predecessor-version":[{"id":38179,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=\/wp\/v2\/posts\/18483\/revisions\/38179"}],"wp:attachment":[{"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.britishtramsonline.co.uk\/news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}